Julie loved her old school satchel but you can't buy them anymore. Satchels it is. They quickly decide on a name, draw the logo and within (literally) a few hours, The Cambridge Satchel Company is born.
Julie finds a manufacturer to make her six satchels just to test the water. They're exactly what she imagined: 100% leather in a classic vintage brown and they sell very quickly.
Julie picks the children up from school one afternoon and they have Cambridge Satchel Company’s first ever photo-shoot. Julie pays our first models, Emily and Max, in lemonade and chocolate bars.
Soon the satchels that were originally intended for students are now being picked up by the fashion pack. Bloggers and editors are excited about the satchels in a way Julie could never have anticipated.